The Business Intelligence Blog

Microsoft’s Advance08 - the advertising conference featuring James Cameroon & Bill Gates, starts today at Redmond.

The prime focus is on digital advertising and how the future of digital media will touch people’s life. This event is also looked forward as this will be Bill Gate’s one of his last public appearances as a full-time Microsoft employee.

The global advertising community’s most influential leaders have come together at advance08 to debate and discuss the factors affecting the future of advertising media:

How is new media reshaping the relationship between brands and consumers?
How do marketers work and communicate with their target audience?
Where is the future of media heading, and what does it look like?

Building on the successful format of SAS, advance08 focuses on the main themes that are reshaping the landscape of digital marketing. Learn more about these topics from prominent figures in the global advertising community, from Michael Eisner and James Cameron to visionary Bill Gates.