Category Archives: Informatica

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Gartner’s Magic Quadrant for BI and Analytics


Right from the name change of Gartner’s usual Magic Quadrant for BI to include analytics system, this year’s report has a lot to cheer about. There is more clear definitions on what makes up Business Intelligence and Analytics systems. Its broken down into 3 categories: Integration, Infomartion Delivery and Analysis.

The image is self descriptive and more info on each vendor is available as apart of this 35 page report.

Informatica Positioned In Leaders Quadrant In Data Quality Tools

From Informatica Press Release, this is an important win for Informatica.

Informatica Corporation (NASDAQ: INFA), the leading independent provider of data integration software and services, today announced that it has been positioned by Gartner, Inc. in the leaders’ quadrant in the 2008 Magic Quadrant for Data Quality Tools report.

Ted Friedman and Andreas Bitterer, authors of the report state, “leaders in the market demonstrate strength across a complete range of data quality functionality, including profiling, parsing, standardization, matching, validation and enrichment. They exhibit a clear understanding and vision of where the market is headed, including recognition of noncustomer data quality issues and the delivery of enterprise-level data quality implementations. Leaders have an established market presence, significant size and a multinational presence.”

According to the report, “growth, innovation and volatility (via mergers and acquisitions) continue to shape the market for data quality tools. Investment on the part of buyers and vendors is increasing as organizations recognize the value of these tools in master data management and information governance initiatives.” The complete report, including the quadrant graphic, is available on the Informatica web site at

SmartStream Banks on Informatica to Accelerate Customer ROI

From the Press Release -

Informatica Corporation (Nasdaq: INFA), the leading independent provider of data integration software, today announced that SmartStream Technologies, a leading provider of software to the financial services industry, is OEMing the Informatica PowerCenter data integration platform as part of its flagship Transaction Lifecycle Management (TLM) solutions.

In making Informatica PowerCenter the foundation of its SmartStream TLM Business Integration (TLM BI) offering, SmartStream is empowering those customers with complex data environments to accelerate the return on investment of their TLM deployments through the high-performance and cost-effective integration of data involved in transaction cycles.

“The increasing drive to streamline global banking practices means our software needs to manage highly complex and rapid transactions across platforms and different banks. By using Informatica, rather than continually creating bespoke data interfaces, we can enable a faster ROI while freeing our professional services teams to provide more value to customers,” said Neil
Vernon, head of SmartStream’s Product Management Group. “We selected Informatica to power TLM BI following an evaluation where they scored highest against our key criteria of usability, reusability and performance. In addition, it was critical that TLM BI have the focus and support of a recognized best-of-breed vendor such as Informatica.”

Informatica On-Demand for Salesforce

Informatica Corporation (Nasdaq: INFA), the leading independent provider of
data integration software, today announced the Informatica On Demand (IOD)
Data Loader Service for Salesforce, the newest addition to its Software as
a Service (SaaS) offerings. The IOD Data Loader Service is a bi-directional
integration offering that allows Salesforce administrators to automate many
Salesforce integration processes such as synchronizing account information
with other applications, creating back office orders from closed
opportunities, and loading leads. In addition to eliminating manual coding
efforts, the IOD Data Loader is entirely web-based, and removes the need
for on-premise software or hardware appliances. The announcement was made
today at Dreamforce Europe’s User and Developer Conference.

This new offering is simple and easy-to-use, allowing customers to
increase their operational efficiencies by automating many time consuming
and error prone integration tasks. The IOD Data Loader extends the
capabilities of’s Dataloader by:

— Adding an intuitive web based integration wizard
— Automating the scheduling of integration jobs
— Providing direct access to relational databases
— Transforming data through a drag and drop web interface
— Importing and exporting Salesforce Dataloader maps

More from the Press Release.

Informatica Reports Record First Quarter Results

Revenues for the first quarter of 2008 were $103.7 million, up 19 percent from the $87.1 million recorded in the first quarter of 2007. License revenues for the first quarter were $44.2 million, up 18 percent from the $37.6 million recorded in the first quarter of 2007. Net income for the first quarter, calculated in accordance with U.S. generally accepted accounting principles (GAAP), was $11.2 million or $0.12 per diluted share, up more than 20 percent from net income of $9.1 million or $0.10 per diluted share in the first quarter of 2007.

Significant milestones achieved since January 2008 include:

Announced definitive agreement to acquire Identity Systems

Signed repeat business with 178 customers.

Added 38 new customers.

Launched the Informatica Data Migration Suite.

Wipro Technologies Selected Informatica for Data Migration Service.

Launched the INFORM Partner Network.

From the Press Release.

Informatica Adopts Portal Solution from Amazon Consulting

Press Release -

Amazon Consulting, the leader in helping technology companies design, implement and automate their partner programs, announced this week that Informatica, a global enterprise software provider in the data integration space, is now using the company’s PartnerPath technology to effectively engage and empower their worldwide partner community. Informatica turned to Amazon Consulting to create their beINFORMed partner portal as part of an overall strategy to improve their collaboration with partners. By implementing PartnerPath, Informatica was able to achieve their goal of providing partners with the tools and resources to help sell their products and services in an impressive 10-week timeframe.

“Amazon Consulting’s PartnerPath has helped us significantly improve our collaboration with partners by giving us an effective way to deliver the information partners need to be successful. Within an unbelievably short timeframe, Amazon Consulting deployed a best-in-class partner portal that increases usability, visibility and functionality for Informatica and its worldwide network of partners. We couldn’t be more satisfied,” said Harry Gould, Senior Vice President of Worldwide Alliances at Informatica.

Extract, Transform and Load for Data Warehousing

How else can you title the post, when the father of Data Warehouse himself, Bill Inmon, writes a nostalgic note on ETL.

When data warehousing and ETL first appeared on the scene, the coders of the world felt threatened. In case after case, the coders of the world went and found their most complicated, most arcane, most convoluted program that was needed for transformation and threw that program at the ETL vendor. When the ETL technology threw up, the programmers said – “See, we can’t use ETL here – it can’t handle the XYZ program.”

Fast forward to today, and there is ETL everywhere. It is found in almost every shop that has a data warehouse. No one thinks twice about bringing in ETL technology. The drudgery of writing and maintaining transformation code has mercifully been shifted to automation.

What happened when programmers were protecting their own turf? The programmers were selecting the most impossible example of code and transformation to use as a basis for selecting or not selecting ETL processing. Behind the one difficult program are oodles of easy and much more normal transformations. Selecting the most difficult program in the company as a basis for transformations is like selecting Yao Ming as a representative of Chinese people. Yao Ming plays in the NBA and is 7’5″ tall. To draw the conclusion that most Chinese are 7’5″ tall is to make a serious error in judgment because even though Yao Ming is Chinese and is tall, not all Chinese are nearly that tall. For that matter, neither are the Americans, the Russians, the English or anyone else. But that is exactly what the early programmers did in order to keep ETL out of the shop.

Informatica 4th Qtr Profit Rises 48 Percent

From CNN Money Article -

Data integration software provider Informatica Corp. said Tuesday that its profit jumped 48 percent in the fourth quarter, as both its service and license businesses posted strong growth.

The company’s net income rose to $20.6 million, or 21 cents per share, from $13.9 million, or 15 cents per share a year ago. Excluding one-time expenses, its profit increased to 25 cents per share. Revenue grew 24 percent, to $113.9 million from $91.8 million.

Informatica’s license revenue grew 28 percent, to $54.9 million, and service revenue increased 20 percent, to $58.9 million.

Informatica 8.5 Named Data Integration ‘Product of the Year’

Press Release -

The Product of the Year awards were judged by’s editorial staff, in conjunction with a team of users, industry experts, analysts and consultants, who selected the “best of the best” products on the basis of their innovation, performance, ease of integration into the environment, ease of use and manageability, functionality and value. Informatica 8.5 was the sole Gold Winner for the category of data integration. wrote, “Informatica Release 8.5 addresses enterprises’ growing need for multi-functional data integration platforms,” while observing that “a single platform architecture such as Release 8.5 promises to help enterprises better deliver data required by the business, by enabling data access on a timely basis, regardless of source or format.”

Informatica teams up with NYPD

Real-time dashboard is accessible by 115 detective squads and eight investigative-response vans working on homicides, shootings and other serious cases.

Informatica Corporation today announced that the New York City Police Department (NYPD) has successfully implemented enterprise data integration technology from Informatica to help power its highly successful Real Time Crime Center. Credited with helping detectives solve 74 percent of New York City’s homicides in 2005, the Real Time Crime Center delivers up-to-the-minute information regarding emerging crime patterns, potential suspects, and a real- time view of police resources and their availability throughout the city.

“Informatica has helped place unprecedented crime-fighting capabilities into the hands of the NYPD — capabilities that were unthinkable just two years ago. Before the creation of the Real Time Crime Center, it would take hours or days to access the wealth of information now available to detectives within minutes,” said Deputy Commissioner V. James Onalfo, Chief Information Officer, NYPD. “As the data integration backbone of the Real Time Crime Center, Informatica PowerCenter helps turn immense amounts of raw data from disparate sources into a cohesive and understandable ‘big picture’ that is immediately leverageable by detectives in the field.”

And that’s a way to go.