Growth of SAS Customer Intelligence
Forrester Research reports that enterprise marketing platform solutions will grow “in excess of 20 percent over the next five years”. *
This comes as no surprise to SAS, the leader in business intelligence: SAS Customer Intelligence solutions sales grew fifty percent in 2007.
“Awareness has mushroomed that an integrated suite of marketing solutions is pivotal to an effective marketing organization,” said Jeff Levitan, General Manager, SAS Customer Intelligence.
Forrester reports that 83 percent of marketers “increasingly believe that a comprehensive marketing suite that supports the entire marketing organization can make the difference.”
The article has
no responses yet